What do you do when you’re a motorcycle company that built its reputation on the performance and style of its hard-edged sport bikes and people start buying fewer hard-edged sport bikes?
In Ducati’s case, one thing they did last year was expand the Multistrada line into true adventure territory with the Enduro. This year, the company has tapped the style and performance that made it famous and revised it for street use. The result is the SuperSport and SuperSport S.
Source: 2017 Ducati SuperSport first look – RevZilla
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